Our Brand Story

Our childhood revolved around playing football and endlessly fighting over our favorite football clubs. The rivalry, so intense that it often lead to scuffles and breakouts in the kids around the neighborhood. You had to stay updated with the latest player stats, spitting facts in any argument. Such was the love which we harboured for football which only grew stronger as we grew up. As teens we’d always display our support by wearing our jerseys everywhere we went, even wearing jerseys beneath our school uniforms. At some point there was a feeling… a kind of suffocation that there wasn’t anything other than these club jerseys to show our love for the game and the locally available alternatives were something that didn’t do justice with the fans.

The story of ERMN began when the four of us met during the medical entrance preparation. We stayed at the same hostel and would often prank others leaving a note behind with the name “Errmanushyan” which kept the entire hostel guessing about the identity of this prankster. Soon the fad took over and others would often leave behind such notes, creating the ERMN phenomenon. If you ask us, ERMN is the spirit of being crazy.

In 2021, our YT channel took off and we decided to cover the FIFA World Cup Quatar 2022. That was when it all came together and we decided to launch our own premium clothing brand focused solely on football. But we had our own financial struggles, and that’s when Hrithik invested his entire college tuition fee into the dream. There was no going back from there and we went all out and launched ERMN.

ERMN is for all of you out there, the crazy ones lost in the game, for the true fan whose heart beats for football. For that kid in us whose eyes fill with excitement and awe at that goal, that pass, that tackle, that save.

ETERNALLY EPIC !